Tori Robertson
vic(TORI)a
Noosa fans have some crazy ways of expressing their love for the yogurt brand. We responded to some of our favorite fan tweets with animated videos - appropriately called, Fanimations.
Noosa's website needed a new look and feel to match our new campaign launch. We focused around the core, local ingredients found in each noosa tub, along with the founder's story.
For an outdoor ad, we built a Colorado flag out of noosa lids for Steamboat Springs Ski Resort. A larger billboard could also be found in downtown Denver near Coors Field.
Below are some examples of how we extended the campaign in the digital world.
